AI Insights · Timothy · April 2023
Top Virtual Fitness Programs in El Salvador: Q1 2023 Performance
In Q1 2023, the top virtual fitness programs in El Salvador demonstrated varied performance in terms of downloads, revenue, and active users. Here’s a closer look at the trends.
In the first quarter of 2023, the top five virtual fitness programs in El Salvador showed diverse trends in weekly downloads, revenue, and active users, according to data from Sensor Tower. Here's an overview of their performance:
Strava: Run, Bike, Hike experienced fluctuations in both revenue and active users. Weekly revenue peaked at approximately $485 in the last week of February and saw another high of around $478 in the third week of March. Weekly downloads remained relatively stable, averaging around 160 downloads per week, while active users saw a slight decline from 4.9K in early January to about 4.7K by the end of March.
Workout Planner Muscle Booster showed a varied performance. Weekly revenue peaked twice, reaching around $280 in early March and around $291 in late January. Downloads were highest in the first week of January at 564 but dropped significantly to just 24 by the end of March. Active users followed a similar trend, starting strong at 1.5K in early January and ending at 451 by late March.
Home Fitness Coach: FitCoach had a consistent performance with some fluctuations. Revenue peaked at about $371 in the first week of January and remained relatively steady throughout the quarter. Downloads were highest at 1.2K in early January but generally hovered around 200-300 per week towards the end of the quarter. Active users saw an initial peak of 2.9K in early January but declined to around 1.1K by the end of March.
Yoga-Go: Workout & Exercises showed a mixed performance. Weekly revenue was highest at $324 in the first week of January and showed another peak of $230 in mid-March. Downloads were highest in the first week of January at 882 and remained stable around 200-300 per week towards the end of the quarter. Active users saw an increase from 1.5K in late December to about 975 by the end of March.
Zwift: Ride and Run had a modest performance with stable revenue figures. Weekly revenue peaked at about $197 in late February, while weekly downloads and active users data were not available.
For more detailed insights and data, visit Sensor Tower.
